There is a very famous film of Picasso painting live. About halfway through creating an effortless masterpiece he says “ Ca va tres mal” (it’s going very badly). Even someone like Picasso struggled to get a painting to go where he wanted it to go. It’s his self-belief, confidence and self-trust that allows him to work through the “bad” stage and experience that tells him that he can make it right. I’m certainly not in that league, but that helped me to understand that I should push through (although sometime you can try too hard and take a sketch too far) and trust my instinct.
There is a stigma attached to boredom and laziness. Most people, when you ask them, will usually say "I'm never bored". I'm not sure what people mean when they say this. Boredom is a very human emotion and part of everyday life. If boredom has a purpose, it is to motivate us to take action.
Innovation is a team sport, not a solitary occupation. It evolves on the shoulders of giants who have gone before. It’s not a mutation, it’s an adaptation.
Belief, imagination and creativity are powerful things; they shape the world as we wish to see it.
Beliefs are our past, but they shape our future. Optimism drives our future. Optimism drives us to create. Optimism creates and shapes cultures. Optimism is an evolutionary survival strategy.
Human-centred design leads to breakthrough innovations because of its empathy towards understanding and identifying with the target audience. It is intrinsically optimistic in its outlook but requires courage to hold back judgement, move outside the status quo and cliche and step into uncertainty.
Dr. Seuss's books would have sold 650 million copies, translated into 17 languages, and distributed in 95 countries, using no more than 250 words. Constraints are the Catalyst for Creativity.
Does behavior affect how we feel or does how we feel affect behavior. If you fake it till you make it, and you make it, then you’re not faking it anymore.
How brands psychologically manipulate you into spending. Psychology of consumer behaviour, emotional marketing, manipulation in advertising and principles used in marketing to manipulate and manage how we feel.
The SCAMPER technique. Whenever you want to create a new idea, product, service process, breakthrough, or whatever you need, Thinkpak will help you take your subject and change it into something else.
How Emotions guide Decision-Making. There is a clear connection between emotion and decision-making. Creative thinking is just another way of making decisions.